A new travel agent has set up shop in Shrewsbury, bringing a personalised approach to holiday planning and a promise to be available whenever customers need advice.
Lara Perkins, who spent over 17 years working in travel (predominantly as Cabin Crew with British Airways), has launched their own leisure travel business with the backing of Travel Counsellors. The independent travel company supports more than 2,000 travel specialists across six countries, all running their own businesses remotely from home offices.
Available Around the Clock
The home-based model means Lara can work flexibly around customers' schedules, including evenings and weekends. It's a setup designed to fit modern life, where a quick chat about a holiday might need to happen after the kids are in bed or on a Sunday afternoon.
"I am delighted to launch my business with Travel Counsellors and support the people of Shrewsbury and the surrounding areas with their travel requirements."
For Lara, the move is about more than just a career change. It's about creating a better work/life balance while doing something they're genuinely passionate about.
A Career Built on Experience
With extensive travel experience under their belt, Lara brings a wealth of knowledge to the role. They specialise in city breaks and family holidays but can advise on all types of leisure travel, including group bookings, ski trips, cruises, and weddings.
"Launching my own travel business this year means so much to me. It allows me to build a career I love while still being present for my family, and it gives my customers the personalised service and flexibility they deserve. Having something that is truly my own motivates me to work even harder — it's a chance to create something meaningful, to support people in making unforgettable memories, and to grow a business I can be genuinely proud of."
Technology Meets Personal Touch
Using Travel Counsellors' technology, Lara can search thousands of travel options and create bespoke experiences tailored to individual preferences. The combination of tech and personal service means customers get access to a wide range of choices without losing that human connection.
"I think my customers will really value the personal, caring service and attention to detail I can offer as a Travel Counsellor, providing highly tailored travel and booking experiences."
Travel Counsellors has built a strong reputation in the industry, maintaining a consistent 5-star Trustpilot rating and winning Top Homeworking Agency from Travel Trade Gazette.
Get in Touch
Whether you're planning a quick city break, a family adventure, or something more elaborate, Lara is ready to help. You can reach them on 01743 672156 or by email at [email protected].